HOKA Speedgoat 4
The goal of this ad series is to draw attention to the improved comfort, security and grip the Hoka Speedgoat 4, my favorite trail running shoe, features. Exaggerating the proportions of the shoe in relation to the surrounding environment suggests there aren’t any conditions the Speedgoat 4 can’t handle with ease. This project kindled a newfound love for home photoshoots.
Photography | Ad Series | Photo Compositing
Shots were taken at night to control lighting and then taken into Lightroom and Photoshop for post production work.
